Children/ Paediatrics

Meet skincare’s newest influencers: Generation Alpha. Baby Beauty and tween skincare influencers are shaping the beauty industry with stores like Sephora and cosmetics brands like e.l.f Cosmetics and Bubble leveraging on TikTok to win over young kids. A look at how the skin of children differ from adults; and how to select skincare for paediatrics. Also, answering the question of whether should children use retinol. Parents, what do you think of this trend of children becoming skincare obsessed?...